Seminars

ALL SESSIONS TAKE PLACE FRIDAY SEPTEMBER 8, 2017
IN QUARTERHORSE ROOM – C

All sessions are $30 until August 31, 2017.
After this date, each session is $45.
Seating is Limited.

Click here to download Seminar Registration Form


CLICK HERE FOR 2017 Seminar Schedule

8:00 a.m. – 9:30 a.m.

S1: TransferRIP SOFTWARE: LEARN HOW TO IMPROVE YOUR PRINT QUALITY WITH WHITE TONER LASER PRINTERS

**FREE to first 20 registrants, courtesy of Quality Digital Solutions. Reserve your spot now!

Presented by Christopher Sigmann, sales rep of FOREVER for North America & Commonwealth Regions, Sponsored by Quality Digital Solutions

This training seminar will show you how to achieve better, more vibrant and softer results in white toner laser heat transfer printing.  It shows you how to overcome the natural weaknesses of the laser printing system. Learn how to rasterize/halftone your images with ease, control the white toner channel and how to avoid white outlines.  The session will also teach how to calculate your toner consumption and reduce your printing costs.


10:00 a.m. – 11:30 a.m.

S2: MARKETING ONLINE – A HOLISTIC APPROACH TO ATTRACTING AND ACQUIRING NEW BUSINESS

Presented by David West, CAYK Marketing

During this session we will explore the concepts of InBound Marketing. The key is attracting visitors to websites and converting them into identified HOT leads for your sales team.

David will discuss the top pillars of online including a healthy social networking, paid advertising, and search engine optimization. We will then explore the concept of lead nurturing and marketing automation and conversion optimization. David will open your mind to new way of finding the right customers for your business.

FEATURE PRESENTER:
DavidWest 2017David A. West is that rare breed of speaker who comes from a technical background, but doesn’t sound like it. In fact, he prides himself on adding a healthy dose of humour and entertainment to every keynote, breakout, and training series he gives. As he tells it, there is a lot for business owners and managers to learn, but that doesn’t mean you have to “speak geek” to teach them.
The Western Imprint Canada Show has been fortunate to have David presenting his fun and informative sessions since 2013. We are thrilled to bring him back, meeting the popular demand of his loyal session participants.
Some of David’s other clients include the Alberta Government, Think Local, Professional Home Builders Institute, and the Calgary Board of Education Staff Association.

12:00 p.m. – 1:00 pm

S3: POWERFUL PRESENTATION & SPEAKING SKILLS FOR BUSINESS PROFESSIONALS

Presented by David West, CAYK Marketing

Most people in business or sales are put in a position where they have to speak to a room of people — the dreaded presentation. Business networking, sales meetings and speaking at your local association meeting are all excellent opportunities to position yourself as an expert… unless you deliver a poorly developed talk.

During this session you will learn how to present using powerful yet simple skills that will help you put forward a clear message. After this one hour session you will be armed with a series of tips and tricks that you need to master the room.


1:30 p.m. – 3:00 pm

S4: DIRECT-TO-GARMENT: THE GOOD, THE BAD AND THE UGLY

Presented by Kevin Price, RB Digital

This informative sessions will examine the many positive issues associated with direct-to-garment decoration, but will also delve into the negative issues that can arise. Learn from an industry insider with over 14 years’ experience with major brands such as Brother, Epson and Kornit, and having worked with home-based customers and to large scale printers with more than 15 printing machines under one roof. Kevin will teach you how to have more of those positive experiences and prevent those not-so-pleasant experiences with this type of decoration.


3:10 p.m. – 4:10 pm

S5: ARE YOU READY FOR THE NEW & SIMPLIFIED PPPC WEB PLATFORM?

Presented by PPPC and Mediavore

This detailed presentation of the new PPPC Web Platform will focus primarily on the indispensable tools for members’ daily activities; optimization of work process via automation and Quick and effective technical support.

For Distributors: this new platform will make every tasks easier and more efficient: Centralize all information in a fast and easy-to-use platform, while improving the performance of product research (speed and relevance). Simplify the product catalog production process and automate order management operation to save time and money, plus so much more.

For Suppliers: this new platform will make it easier for distributors and their clients to find your products and better visibility equals more sales! Plus learn more about inventory management and more, along with other exciting feature, in this information-packed session.